NHL 09 on the Cheap

A few months back I wrote an entry detailing how REDACTED was selling NHL 07 for the stupidly amazing price of $30 American despite the fact that the title had been out for more than three years and other retailers, online and otherwise, offered the same title for a lot less. As is customary for myself I made a bunch of quips about how outdated this place is, how they're going out of business and so on.

While this might still be technically true I now feel obligated to share an update on this situation. Turns out that about a month and a half after my post graced the front of the internet I found NHL 09 at the same store for $5.99. I of course had a surrogate buy it for me instantly. Now, while this is truly a noteworthy occurrence, I should also note that NHL 07 remains available for $30.

What does this all mean? well that one of my initial thoughts was accurate: its not that the place still wants that much for a three year old outdated game but rather their pricing system was horribly outdated when it came to software. NHL 07 fell through the cracks and was never marked down. NHL 09, on the other hand, was marked down as soon as NHL 10 came out.

So at least their situation is getting better. REDACTED was (and still is) getting eaten alive by more savvy retailers such as Wal Mart and Target not to mention the online competitors. The biggest problem here, aside from the loss of revenue, is that this situation did not help this place shake off its image as an old, outdated store in which your parents used to shop but you wouldn't be caught dead in. Everybody's parents eventually die and once that happens you've just lost your base.

It's a good sign that they're getting their shit together but by no means does this make REDACTED even relevant as compared to the realities of today's mercantile situation.